You have seen logos using the TM or ® symbol next to their logos or slogans, but may not know which is appropriate for your own business.
If you claim rights to use a mark, you may use the “TM” (trademark) or “SM” (service mark) symbol to alert the public to your claim of a “common-law” mark. No registration is necessary to use a “TM” or “SM” symbol and those symbols put people on notice that you claim rights in the mark.
You may only use the federal registration symbol “®” after the USPTO actually registers a mark.
Cobbe Law is experienced in all facets of copyright and trademark law. We are happy to assist with your applications, filing of trademarks, and any questions you may have about the process.